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Jul 18, 2016


INDIANAPOLIS (July 18, 2016) – Indiana Economic Development Corporation President Jim Schellinger and Indianapolis Mayor Joe Hogsett joined executives of TinderBox today as the company announced plans to significantly scale up its sales and marketing software solutions operations, rebranding as Octiv and creating hundreds of new high-wage jobs in the next five years.


“Indiana has established itself as a top state for business, helping to spark increased innovation and entrepreneurship across the state,” said Governor Mike Pence.


“As a state, we are committed to helping accelerate that growth by investing $1 billion over the next 10 years and by supporting and championing Hoosier start-up and scale-up companies like Octiv. Octiv’s impressive growth over the last six years is a testament to its innovative leadership, its team of hardworking Hoosier employees and the burgeoning tech community here in central Indiana.” 

The company debuted its new brand today, which will reinforce its role globally as a leading provider of sales productivity solutions. As part of its growth, Octiv will invest $3.2 million to expand and equip its global headquarters in downtown Indianapolis in order to accommodate a growing team. The company, which moved into the seventh floor of the Lacy Building at 54 Monument Circle three years ago, will expand its office space to the second floor, growing its total footprint to more than 13,000 square feet. Renovations to the new space are already underway and are expected to be complete by late July. 



octiv news body


This marks the second major expansion for Octiv, which initially operated from the Broad Ripple-based DeveloperTown building and was launched in 2010 by tech industry leaders Dustin Sapp, Kristian Anderson and Mike Fitzgerald to help sales and marketing teams accelerate the customer acquisition process. In 2013, the company announced plans to hire nearly 100 Hoosiers in order to support a growing number of mid-market and enterprise customers. Octiv’s cloud-based platform, which reduces the time, inconsistency and uncertainty associated with sales proposals, now supports more than 400 customers across the world including Angie’s List, Siemens, Egencia and Relevant Solutions. 

“Since our launch in 2010, we’ve been giving salespeople an advantage over their competitors by helping them measure the effectiveness of their sales documents online. We’re excited for the next phase of growth and expansion and are thrilled to be doing that right here in Indianapolis,” said Dustin Sapp, chief executive officer of Octiv. “We work with many Indy-based companies like Angie’s List and, and are proud to show our continued commitment to this city and state today.” 

Octiv currently employs 68 associates, including 60 in Indiana, and plans to grow its Indiana team to 332 employees by the end of 2021.